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OSRAM LIGHTIFY Smart Connected LED Lighting | Valentine’s Day 
The OSRAM LIGHTIFY™ Lights On/Off? Results Are In!
Here’s how social media sets the mood for Valentine’s Day.
February 13, 2015
Author: Aaron Ganick, Head of LIGHTIFY
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​Date night’s a success, love is in the air and the lights go…ON or OFF? It’s no surprise to us the right lighting can create a romantic ambiance, but as lighting experts, we wanted to know how people on social media set the mood — lights on or off? According to all who voted on Twitter in the days leading up to the most romantic day of the year, 60 percent of people prefer to keep the lights on! Surprised?  

Changing color temperature and brightness has a real effect on mood. With new OSRAM LIGHTIFY™ smart connected LED lighting products, light is controlled and automated via a mobile app—adding drama to movie nights and romance to dinner at home. Indoors and out, LIGHTIFY lets you get creative with a full range of products including true tunable white light, flexible color-changing LED strips and Gardenspot mini RGB lights to create endless lighting options. And with just the tap of a finger, easily turn lights on or off, change to your warm or cool color temperatures, and set flirty, fun or relaxed color themes.

But creating the right atmosphere for a romantic evening isn’t just about simply switching the lights on or off or modifying color temperature. We teamed up with relationship experts Laurie Davis, Founder of eFlirt and author of Love @ First Click: The Ultimate Guide to Online Dating, and Thomas Edwards, Jr., Founder of The Professional Wingman, for a few extra Valentine’s Day mood-setting tips, below:

  • Davis, Tip 1: When you change the body language between you and your partner, it creates a different mood and connection.  This Valentine’s Day, instead of watching a movie on the couch together, grab cooking utensils and make dinner together!  Top off the night by slow dancing in your living room.

  • Davis, Tip 2: Teenage traditions are still fun even when you’re in a committed relationship and well past those teen years.  Thomas and I still ask each other out on proper dates.  Even though I know he will say yes, it helps build anticipation and reminds us to make each other feel young even when we’ve been together for ages. 

  • Davis, Tip 3: Think of your partner first if you are the one planning Valentine’s Day.  While they might not be the most romantic fare, hamburgers really make Thomas happy.  I’ll pick up greasy burgers and a nice bottle of red wine, and I’m always guaranteed a smile and light-hearted mood for the rest of the night!

  • Davis, Tip 4: As we all know, color can affect your mood and emotions dramatically.  Use LIGHTIFY smart connected lighting kits and app to set the color of your LED lights in your home to match the mood you want to be in.  On Valentine’s Day morning, I’ll want blue lighting to help us wake up and be alert, but then I’ll switch to red lighting that evening, when I want to evoke passion.

  • Edwards, Tip 1:  Enhance the five senses.  Your partner can become fully immersed in the environment when each sense is stimulated, allowing them to feel the emotions that come with each sense and associate those emotions with you.

  • Edwards, Tip 2:  Hearing music can put your partner in almost any mood, from relaxed to seductive to loving.  For our living room dances, Laurie and I will turn off the lights or change them to a soft red with the LIGHTIFY Flex RGBW, and dance to a soundtrack that I carefully curated, highlighting our favorite songs since we’ve been together.

  • Edwards, Tip 3: Scent is very powerful because one whiff can tap into millions of memories.  If you and your partner have specific romantic memories tied to smell, it can really amplify the mood.  One day, Laurie noticed I was wearing cologne I used to wear when we started dating.  It made her reminisce about the early days of our relationship, which brought a smile to her face.

  • Edwards, Tip 4: Surprisingly, what you wear can be another way to help set the mood. When you wear something that looks good and you will confident in, you will project that confidence, alluring your date even more.  It’s the subtle touches on Valentine’s Day, those favorite cufflinks or that new necklace, that can take it from any normal night to a truly special one.

“The most important thing to remember this Valentine’s Day is to have fun and enjoy your partner’s company first and foremost,” said Davis.  “And keep the romance going after Valentine’s Day, too!” added Edwards.

Ready to create the perfect lightscape for date night or any night? Learn more about LIGHTIFY and check out the products on Amazon here.

Also, be sure to get the LIGHTIFY app, available now from the iTunes Store and Google Play Store.